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Driven by Dreams

Driven By Dreams

02/4/2023

On the Wednesday 8 March; International Women’s day, Porsche Centre Silverstone hosted an event in partnership with Porsche Centre Solihull. 

The event was called ‘Driven by Dreams’ which was based around a dynamic digital presentation created by Wallpaper* and Lusion. The short film was inspired by Ferry Porsche's dream of a modern sports car, the catalyst that inspired the brand. Using generative art and expressive motion graphics to illustrate the evolution of the creative process from spark of conception to finished car, this dynamic visual journey culminates in an exotic representation of the distinctive flowing silhouette of the Porsche that started it all, the 356/1. 

Hosted in the British Motor Museum, guests were able to explore the world’s largest collection of historic cars, they also enjoyed a street food style buffet along with wonderful evening entertainment including a saxophonist and magician. Female business woman, Alison Edgar MBE gave a pre-dinner speech which highlighted the importance of female empowerment and how we can celebrate this. 

Thank you to everyone who came along to share this special evening with us. For more information about our events, please contact  emily.abbott@porschesilverstone.co.uk